Apples strategic assessment

The point that Apple always develops it existing products means that the company will always be able to attract new customers or encourage repeat purchases from existing customers.

Evaluation of apple company

Infact, this is the case with all the smart phones regardless of the manufacturer. This ability is assessed on the basis. On the other hand, when Return on Equity is used to compare the performance of the three competing companies, Apple comes second as IBM has However, Apple needs to continuously review its strategies to make sure that the company maintains its position in the industry for many years. In addition, the company could establish a school in China where children who are rescued from child labor can attend. For example, an iPad gives value to users in the sense that it can be used to make voice calls, watch movies, listen to music, and take photos, internet browsing and editing documents among others. Strategy Evaluation and Control After the loss of Steve Jobs, Apple was left with a huge void that many said would be difficult to fill. The company has been benefiting from its vertical integration immensely. In US there are around stores. Bajarin is the President of Creative Strategies, Inc and has been with the company since where he has served as a consultant providing analysis to most of the leading hardware and software vendors in the industry. Following is the four quadrant format that comprises of all the strategy that the firm should use being in the respective quadrant. Among others, some of the strategies that Apple can adopt includes, increasing the number or retail outlets especially in developing countries, develop a mechanism that would allow for the devices iphone and iPad to be charged by other means apart from plugging in to an electricity socket since the main problem of the devises especially the iPhone have received complaints about the short battery life, license the use of Siri and Mac Software to different manufacturers, offer customers the opportunity to customize and personalize the products they want to buy from Apple just like what HP and Dell offers to their customers , Apple should also sell its products at discount rates in situations where they are bought in bulk by education institutions and as far as social corporate responsibility is concerned, Apple should be more engaged with the communities in regions where the company has operations since such approached will go a long way in enhancing Apple brand. All of that hardware had one thing in common: Powerful hardware, yes, but more importantly, a user interface, apps and services that people loved, or still love.

Apple business strategy consists of the following three elements: 1. The fact that the company has no debts means that Apple is able to 14 invest in any undertaking that the management deems to be appropriate for the organization. To succeed in this strategy Apple Inc has undoubtedly employed scientific research to its business processes, a highly skilled and creative product development team, efficient sales and marketing team and a positively positioned brand name for delivering innovation and high quality products.

strategic options for apple

The Internal External matrix is dependent on two key aspects that are the total weighted scores of the IFE on the x axis and the total weighted score of EFE on the Y axis. Bargaining power of buyers The large array of Pcs, smart phones and tablets has created a lot of power at the hands of the consumers.

Decreasing dependence of the business on the sales of iPhones.

apple strategy statement

As such he should be above systems and structures, and not subordinate to them. Steve Jobs on Market Research m4v ff avi ff.

Evaluation of apple products

Downloading free music from other online source without paying cost is common it may impact the iTunes sales. The iPad, meanwhile, set off further disruption of the PC world. However, Apple has already managed to position its products as been the best that the market has to offer implying that it would take some time before Apple loses its position in the market. Some of the software sold by the company includes Final cut studio that is a music and video production suite, Aperture which is Proffessional photography software, iTunes media browser, Mac Os X operating system and Logic studio which is a music production suite Apple, According to Banton , some analysts have even suggested that Apple has more cash than the US government. In these stores rather than selling the product and packing the product for customers they help them and gives them comfort with apple products. Financial Strength Rating is 1 — 6 with 1 been the worst and 6 been the best Score Influence 3.

Apple Inc plans fast today and implements the very next day in order to stay prior to launch innovation in the market. The five competitive forces are; threats of new entrants, bargaining power of customers, threat of substitute products, bargaining power of suppliers and competitive rivalry within an industry.

This ability is assessed on the basis. The increased number of computer viruses and worms can be argued to be a major opportunity for Apple to increase its market share in the computer markets since Mac OS computers cannot be attacked by viruses.

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Apple Business Strategy: a brief overview